Camera Wishlist

With outlet counters full of brand spanking new camera models on offer, creatives have never had so much fun in choosing...

Fortunately, the spectrum of digital cameras has never been so wide, and with it the scope of affordability has increased. As most individuals are moving on their second or third model, the market has adapted to meet the demands of the tech savvy consumers. The technology within compact cameras has blossomed, offering higher quality images and feature-packed menus in units that make their predecessors look like WW2 tanks. The prosumer compact market has swelled to meet the growing demand of photography enthusiasts looking to step up from an everyday compact to a model with more manual manoeuvrability, but who are perhaps not ready for the complex areana of DSLRs. (* DSLR - digital single lens reflex)


The DSLR market, traditionally reserved for an elite scattering of manufacturers, has now been penetrated by other successful brands delivering a wider range of bodies at more affordable prices.

In the recent months every camera manufacturer has released a new model, some offering dozens of products. The key is to plump for an option that reflects your personal workload and purpose. For example, for large poster printouts at maximum resolution your focus should be guided to the DSLR quadrant; alternatively, if your work is purely experimental and photography takes a back seat to Photoshop artistry, it may serve you well to get a grounding with a reliable compact camera.